Daily Dovetail Links 2007-01-17

Dovetail Software Blog: CRM Post-Installation Tweaking is a Feature, not a Bug

“Enterprises could avoid thinking in terms of ‘rip and replace’ with systems, and instead perhaps look for the most flexible integrations and enhancements they can find or create: flexibility in this case referring to vendor culture as well as codebase.

"Over time we’ll talk about Dovetail’s legendary ease of integration.”

CRM Directory: ResponseTek Joins Sabre Holdings At CRM in Travel USA 2007

“Operationalizing customer experience information to turn customers into loyal advocates is a critical capability of any customer strategy. Sabre Customer Experience Manager allows airlines and travel companies to consistently deliver positive customer experiences by directing customer feedback to those who are accountable and enabling them to rapidly resolve issues, drive improvements and assure overall quality of products and services.”

CRM Blog: Visitar’s CRM Visits University

“It’s not just business concerns that are leveraging CRM solutions to drive productivity, enhance customer satisfaction and increase profits; educational institutions are also looking to boost their relationships with current and prospective students by providing them the right information at the right time.”

Nailing Customers (With CRM): B2B Marketing with CRM

“Basic contact management within a CRM system is a good start. You start forgetting names, including the wrong people on emails, or missing appointments and you’re in real trouble. That’s step one. Where CRM really shines is in enabling the articles first suggestion—Focusing on function and influence.”

InfoWorld: When Thinking SOA Performance..Don’t Think REST vs. SOAP…Think Design

“Indeed, Web Services are slow. There, I said it. They are very synchronous in nature, and do cause concern for those building a SOA around Web services (Keep in mind that Web services are only one type of technology you may use to build your SOA). However, tossing new standards and technology at the problem won’t get you there. Instead, you need to think at a more fundamental level…the design of the service.”

Mule Source: Is your SOA product hot or not? Linthicum Group will tell you …

“I think it’s safe to infer that there are indeed many SOA vendor poseurs and charlatans out there. Perhaps this type of certification process / stamp of approval will help the end users find the best technologies for their needs and spend less time sorting through the pretenders in what is a very confusing product category to navigate.”

CRM Directory: Enterprises Bridge the Gap Between CRM Systems and Survey-Based Data With Feedback Server 2.0

“Feedback Server 2.0, however, allows enterprises to create online surveys and forms that let customers effectively update their CRM profiles once they submit their responses. Companies, for instance, can use Feedback Server 2.0’s panel-and-connector technology to amass customer-supplied data on specific purchasing decisions that are then attached to a master CRM system.”

Published Wednesday, January 17, 2007 10:00 AM
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